About
LORI BACON
President & Owner
SWIMCOLori has been in the swimwear retail business for over 28 years. Swimco was founded by Lori’s mother, Corinne Forseth, in the early 1970’s when it began as a small home-based mail order business primarily catering to swim clubs and lifeguards. Through the 1980’s Lori and her mother were joined by Lori’s husband and brother who together grew the business into Western Canada’s premiere swimwear retail chain with 24 stores. No longer in the swim club business, Swimco caters to warm destination travelers, offering the best in swimwear and resortwear for men and women, year round. Swimco employs over 250 people, with its Head Office in Calgary, Alberta, Canada.
Lori graduated from the University of Calgary with a Bachelor of Commerce. Although involved in many aspects of the business, her primary responsibility lies in overseeing the Buying process. She and her husband Dave have two sons, aged 24 and 21.
Category Archives: Vacations
Watch Me Tackle the Topple Towers on Wipeout Canada!
For five months, I’ve been eagerly awaiting this week. It’s finally time for me to show you (and the rest of Canada) my experience with “The Big Red Balls”. This Sunday April 3rd, at 6pm MST on TVTROPOLIS, watch me and 23 other contestants battle an aquatic obstacle course on Wipeout Canada. One lucky competitor goes home with $50,000! Continue reading
Get Your Dose of Aquabumps!
Whether you live in the prairies, the mountains, or by the sea, photographer Eugene Tan brings the beauty of beach culture right to your computer. Based in Sydney’s Bondi Beach, ‘Euge’ (as the locals call him) photographs waves, surfing contests, and other ocean activities. He can be found in the water most mornings, capturing sunrise surf sessions. Check out Euge’s website (www.aquabumps.com) or his facebook page, and prepare to be blown away by his photos and the stories behind them. Continue reading
5 Surfers Hit the Road in a Sweaty Van
I just had one of the best weeks of my life! Some friends and I drove north from Sydney, Australia, to arrive at beautiful Byron Bay in New South Wales. 10 hours, 9 surfboards, 5 guys, and zero air-conditioning – true road trip comfort! Continue reading